Purl graduated from Raffles Design Institute with a passion for creating beautiful clothing. After honing her skills in design, she launched her own clothing brand and sold her pieces in 4 local malls and in more than 10 exclusive boutiques for a period of 15 years. Purl's brand became known for its unique and stylish clothing, loved by women all around Asia. Fast forward fifteen years later, Purl felt a desire for something new - a new challenge that would allow her to expand her creative vision. With a deep understanding of design and an eye for attention to details, Purl turned to the world of jewellery. She launched her own line of demi-fine jewellery in year 2014, inspired by the natural world and the inherent beauty of each woman.
Creating Jewelry with a Social Conscience
As the brand grew, Purl remained committed to her original vision of creating beautiful and affordable jewelry, taking inspiration from her travels and the natural world around her, infusing her jewellery with a sense of whimsy and wonder. Purl is also an advocate of accessible luxury, with a dream of making fine jewellery affordable for all women.
Celebrating Women's Confidence and Strength
Purl's artisanal creations are a reflection of women who once crossed paths with her and emanated a sense of pride and confidence. She recognises that women are the epitome of sophistication, emitting confidence and strength in their own unique way of life.
Statement of Inner
Beauty and Joy
Today, Purl's jewellery is not just an accessory, but a statement piece that speaks to the wearer's individuality and style as she continues to push the boundaries of demi-fine jewellery, creating exceptional pieces that elevates a woman's inner beauty.
Artfully crafted with
passion andd precision
Experience the beauty of our exquisite collection of jewelry, crafted with care and attention to detail, perfect for every occasion.
